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WHAT IS HOME STAGING?
The Home Staging concept involves a series of techniques that makes it possible to enhance a property and make it more attractive to potential buyers. Home Staging is all about setting the stage for your home. These techniques were developed in the US approximately 30 years ago and are now used in European countries like the United Kingdom, Sweden and France.
The objective of Home Staging is to prepare a home so that it can be sold as quickly, and at the best price possible.
Specifically, Home Staging consists of:
- - Depersonalising
- - Organising
- - Clearing up
- - Cleaning
- - Repairing
- - Arranging space and harmonising
A Home Stager's role consists of using these techniques to highlight the strong points and minimise the weak points a property. Therefore, it is not about hiding defects, rather straightening them out. Nor does it involve decorating a house, as decoration is a question of personal taste and the entire goal of Home Staging is to convert the property into a neutral and welcoming space in which most visitors feel comfortable.
WHY USE HOME STAGING?
Potential buyers visiting a home tend to find it difficult imagining themselves in a very personalised property or a property with very particular décor, meaning that they ultimately do not make an offer. Therefore, one of the main principles of Home Staging is to depersonalise the property to enhance its appeal to as many people as possible, meaning that they can imagine themselves living in the property from the moment they step through the door.
To sell in a supply-heavy market with very discerning clients, the property must be made to stand out from the crowd. After applying Home Staging techniques, properties become impeccable, comfortable and welcoming spaces, standing out from the competition.
Properties that are not in perfect condition are often subject to significant price negotiations, that can lead to reductions of up to 15%. A property in which Home Staging has been employed limits the possibility of negotiations; as there is nothing to criticise, it is sold at its genuine worth.
Thanks to Home Staging, properties are sold faster and at the best price.
IN WHAT KIND OF PROPERTY IS HOME STAGING EMPLOYED?
To sell in a supply-heavy market with very discerning clients, the property must be made to stand out from the crowd. After applying Home Staging techniques, properties become impeccable, comfortable and welcoming spaces, standing out from the competition.
Properties that are not in perfect condition are often subject to significant price negotiations, that can lead to reductions of up to 15%. A property in which Home Staging has been employed limits the possibility of negotiations; as there is nothing to criticise, it is sold at its genuine worth.
WHY WORK WITH A PROFESSIONAL HOME STAGER?
Although Home Staging techniques seem simple, it is often difficult for a home owner who has lived in the property for a number of years to be truly objective to identify its imperfections and apply Home Staging advice. A professional offers an external and more objective perspective to help the owner revalue the property.
It mustn't be forgotten that applying Home Staging to a property requires time and an experienced Home Stager will achieve the desired objective much more quickly than an owner applying these techniques for the first time.
Don't hesitate in contacting a professional and forget all about handling how to adjust your property, thus dedicating your free time to preparing the move to your new home.